About Us



New Holland Agriculture - New Holland, a world leading agricultural equipment brand and a part of CNH Industrial, offers the widest range of tractors and harvesters to suit the needs of every farmer and contractor. It is one of the most awarded brands for ground-breaking and accessible technology which improves farming efficiency and productivity.
New Holland Fiat India (NHFI) currently offers technologically superior range of 32 Hp to 75 HP tractors manufactured in the plant based at Greater Noida. The reputation & success of NHFI is built on the success of its customers, cash crop producers & other agriculture related professionals who count on NHFI’s widest offering of innovative products and services. NHFI’s product portfolio includes a full line of equipments from tractors to harvesters that is complemented by tailored financial services from a specialist in agriculture.
New Holland state-of-the-art plant at Greater Noida, spread across 60 acres, is designed on the lines of company’s international manufacturing facilities. The Greater Noida plant has been awarded various ISO certifications and aggressively drives Health, Safety & Quality initiatives. Some of the ISO certifications  received are ISO 9001-2000, ISO 50001 (Energy Certification), ISO 140001, OHSAS 18001. New Holland, set to expand owing to the market dynamics & the farmer’s expectations, always believes in offering the best in class products with latest technology, through its nationwide dealer network. New Holland continues to pay very careful & critical attention to the ‘Voice of Customers’ and offer them suitable products, catering the farming needs from sowing to harvesting. Company’s growing network of over 800 customer touch-points ensures the satisfaction of the customer base of over 200,000 and also ensures maximum uptime of their equipments / implements and tractors. The customer touch-points are well equipped with the trained manpower to deliver best in class support to the customers. The state-of-the-art training centre at plant helps in keeping the dealer technicians up to date on trouble shooting and product care in terms of minimum downtime and quality of work.
NHFI is the first company in India to offer most appropriate & advanced mechanization solutions to Indian farmers for enhancing crop productivity. Company offers farm mechanization equipment like Sugarcane Harvesters, Biomass Solutions, Balers etc. thereby heralding a new era in Agri Mechanization.
Farm mechanization being the key of the times to come ahead and farmers are increasingly adopting smart farming methods. This helps farmers enhance productivity as well as quality of food grains resulting in reaping smarter returns to farmers.
New Holland Fiat India, with its wide range of agriculture equipment and farm mechanization solutions has a huge potential and scope to cater to the needs of the emerging Indian Agriculture market.


Major Milestones

1996 New Holland India established.
1997 Ground Breaking Ceremony of the Plant at Greater Noida.
1998 Inauguration of Training center
1998 New Holland India launched the 5630 (70 HP Tractor)
1999 Plant Inauguration and Launch of 50 HP tractor New Holland 3630
2001 New Holland 3230 (42 HP Tractor) launched
2002 New Holland 3030 (35 HP Tractor) launched
2003 New Holland 3630 TX – 55 HP launched
2004 New Holland 5630 TX- 4WD launched
2005 Launched 3630 TX+, 3130, 3600 and 5500 & 7500 models in both 2 wheel and 4 wheel drive version.
2007 New Holland NX Series(35hp, 40Hp and 45 Hp category) launched
2008 100,000th Tractor Rolled Out. 3037 NX model launched
2009 New Holland 3030MU, 3600-2, 6500, 3032, 3510, 4010, 4510 models launched
2011 New Holland 3730 Super, TD-90D launched

New Holland 3630Turbo Super, 5500Turbo Super, 6500 Turbo Super, 7500 Turbo Super models launched 


New Holland Fiat India Celebrates 250,000th Tractor Milestone


Research and Development

With a thorough knowledge and understanding of the Indian farmer's requirements, New Holland has been able to deliver what the Indian farmer wants. This has been made possible by the extensive research done on the specific requirements of the Indian farmer, in the state-of-the-art Research & Development centre situated at Greater Noida. The New Holland India R & D centre designs, develops and tests new products for Indian as well as International markets. HI-tech 3 dimensional computer aided design tools are used to develop new products.

Extensive testing is carried out on the products designed and developed in R&D centre which includes bench testing of components. Performance and reliability tests are also done keeping in mind the actual working conditions with customers. With our name comes the commitment of a team of professionals driven by a single goal: that of putting technology into the hands of farmers, allowing them to maximise productivity most economically. Our tractors not only meet but also exceed the requirements of our customers.

Industrial Operations

New Holland India has the following key operational areas:
Engine Assembly and Testing
Makino Machining Centre
CED (Cathodic Electro Deposition) Paint shop
Final Assembly and Testing

Continuous Focus on Quality

New Holland India team is always striving hard with a spirit of dedication & teamwork to establish the best international quality standards of customer satisfaction for the Indian farmer, infused with the core values & guiding principles of CNH Group worldwide.

Each tractor that leaves the plant is perfect down to the last coat of paint, which lasts for years. The plant has a special 'Makino' machining centre which provides both accuracy and precision while manufacturing complex machine parts of tractors. Not only that, it has a CED (Cathodic Electro Deposition) paint shop for longer life of the tractors.

New Holland India is the first Indian tractor company to get an ISO 9001:2000 certification for quality standards.
New Holland has implemented and integrated Supply Chain ERP system, which gives extremely flexible and controlled material management. All production staff and workers are technically qualified, and many of them have been trained in New Holland plants abroad to ensure international standards of quality and productivity.

Customer Service



In New Holland, we believe the most important phase of our customer dealing starts when our machines have rolled out of our outlet. Driven by this philosophy, we provide prompt after-sales service support to all our customers through our network of over 400 dealers. These dealers' outlets store and sell New Holland genuine parts, lubes and accessories that conform to the 'New Holland stringent quality standards'. Furthermore, these tractor parts/accessories are also available through our network of 70 strategically located stockists and their retailer network of over 3000 outlets spread all over the country. To serve the needs of the Dealers and Stockists, New Holland India ware house based at Greater Noida that adequate parts, components, accessories and sub-assemblies, making New Holland capable of prompt distribution in the domestic and international markets at any point of time.


Training Centre

New Holland Training centre was established with an objective to equip New Holland Dealers and Sales & Service staff with necessary Technical and Managerial Skills to provide our customers the best services always.

The training centre is situated at the premises of State-of-the art New Holland manufacturing plant at Greater Noida, includes class rooms with multimedia presentations facilities, well equipped workshops and various tractor aggregates of complete New Holland range and wide range of implements and a big farm to provide hands-on training.


Advance Support

New Holland India has Web-based catalogues for tractor parts to enable field staff for placing online order for parts.



Not just India, tractors made by New Holland India have made their mark in the rest of the world. Today completely built tractors manufactured in its state-of-the-art Greater Noida plant are exported to to over 51 countries around the world in tractors to Asia, Africa, Australia, Europe, Latin America and North America.

In addition to tractors, New Holland India exports sub-assemblies and components manufactured in the plant to other CNH subsidiaries worldwide.

A true testimony of the New Holland India quality, that the world admires.